Locman Italy Midsize 1970 Collection Automatic Watch 1973AG2A

Locman is a true Italian success story. The young brand, based on the Isle of Elba facing Tuscany, has made its presence in the ‘Bel Paese’ its winning card. “We began our tale with the strong mechanical tradition that has historically existed in Italy,” says Marco Mantovani, President and CEO of Locman, “in order to succeed in elaborating stylish projects, still a national value, which has, as its starting point, the watch-object. In Italy, we have been lucky to breathe the culture of the ‘beautiful’, and I believe precisely that the mission of an Italian, working in production, is to simply make beautiful things.” But the ‘Locman programme’ goes well beyond simply the aesthetic aspect, and encompasses the production, as well. In other words, the Made in Italy label, is calculated not only for its strict values but also for its capacity to go straight to the heart of the product’s construction. This ability depends also on the existence of a capillary network as well as on the super-specialized Italian artisans who are experts in mechanics (this is no secret since, as we know, many component parts of a Swiss watch often come from Italian ateliers). In the case of Locman, we are not necessarily talking about the production of movements, but rather the creation of cases or other functional and exterior elements that form an integral part of the timepiece. Designed with a brushed stainless steel case and a black leather strap, the Locman 1970 Collection watch makes a versatile addition to any repertoire.